ORGANIZATION OF PROJECT MANAGEMENT IN AUTOMOTIVE INDUSTRY IN THE FIELD OF RESEARCH AND DEVELOPMENTSanja Ćorda
, 2020, master's thesis
Abstract: The automotive industry is facing new crises due to market shifting towards electric vehicles. In order to prevail in the market, global manufacturing companies need to be consistent in providing innovative products and services. If market is changing fast, companies need to make changes with the same velocity. The companies should focus on modifying their work processes and tools which are already outdated and implement new ones which will make their business more efficient. If a company is developing innovative products where work processes are causing big overheads, the company cannot be successful. Furthermore, a hindering circumstance for multinational companies is lack of team interaction and language barriers what can lead to inefficient and expensive projects. This case study analyzes and presents the current organization of work activities and the roles within two main project management processes in one company: Product Development Process and Product Pre-development Process. Based on the project management’s professional literature, examples of best practices, semi-structured interviews with project team members, this thesis will analyze current waterfall organization and suggest an organization model with the utilization of agile SCRUM framework which could increase the effectiveness of the project management organization.
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Summary of found: ...need to be consistent in providing innovative products and services. If market is changing fast,... ...companies should focus on modifying their work processes and tools which are already outdated and...
Keywords: Automotive industry, product development process, product pre-development process, waterfall organization, agile SCRUM framework
Published: 04.08.2020; Views: 1696; Downloads: 86
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