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Title:Strategija uvajanja nove avtomobilske znamke : diplomska naloga
Authors:Škrlj, Peter (Author)
Faganel, Armand (Mentor) More about this mentor... New window
Files:.pdf UNI_Skrlj_Peter_i2006.pdf (1,28 MB)
 
URL http://www.ung.si/~library/diplome/PTF/43Skrlj.pdf
 
Language:Slovenian
Work type:Undergraduate thesis (m5)
Tipology:2.11 - Undergraduate Thesis
Organization:PTF - Faculty of Engineering and Management
Keywords:trženje, blagovne znamke, imidž, novi proizvodi, strategija trženja, tržne raziskave, analiza, potrošniki, lojalnost, zadovoljstvo potrošnikov
Year of publishing:2006
Place of performance:Nova Gorica
Publisher:P. Škrlj
Number of pages:XI, 73 str. + pril.
Source:Nova Gorica
COBISS_ID:1760983 Link is opened in a new window
UDC:339.138(043.2)
URN:URN:SI:UNG:REP:AWG2EHIX
Views:2458
Downloads:296
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