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Title:Strategija uvajanja nove avtomobilske znamke : diplomska naloga
Authors:ID Škrlj, Peter (Author)
ID Faganel, Armand (Mentor) More about this mentor... New window
Files:.pdf UNI_Skrlj_Peter_i2006.pdf (1,28 MB)
MD5: AE038A14A8DB2D3D8E527FAB7E49E618
 
URL http://www.ung.si/~library/diplome/PTF/43Skrlj.pdf
 
Language:Slovenian
Work type:Undergraduate thesis
Typology:2.11 - Undergraduate Thesis
Organization:PTF - Faculty of Engineering and Management
Keywords:trženje, blagovne znamke, imidž, novi proizvodi, strategija trženja, tržne raziskave, analiza, potrošniki, lojalnost, zadovoljstvo potrošnikov
Place of publishing:Nova Gorica
Place of performance:Nova Gorica
Publisher:P. Škrlj
Year of publishing:2006
Number of pages:XI, 73 str. + pril.
PID:20.500.12556/RUNG-1769 New window
COBISS.SI-ID:1760983 New window
UDC:339.138(043.2)
NUK URN:URN:SI:UNG:REP:AWG2EHIX
Publication date in RUNG:19.02.2015
Views:5130
Downloads:439
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